I don't understand why people would set this as their homepage

You know this thing is an advertisement, right?<br><br>Why would you willingly set this as your homepage? If you want to use it now, it will cost you $15/mo. Why would anyone set that as their homepage when they won't be able to use it? Do you want to PAY to set this as your homepage? Do people actually pay for this and use it as a "search engine" (as opposed to the 100s of other google-based search engines)??