Google’s Gemini AI is a shoutout from Google to start optimizing content for AI

Gemini AI is on the way and is an LLM version of Bard. It's going to be used in the search results to help with the content that searchers see. Gemini AI will probably be used to shout content up the rankings fast if it's relevant and answering the question, but if the content is irrelevant, it will be shouted down. It's likely that we will see a load of niche specific keyword phrases appearing in Google snippets that will be ranked highly. So niche specific keyword phrases are going to be more important.